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What constitutes a "sale" of alcohol under the ABC?

The transfer of an alcoholic beverage to another person in exchange for money or other consideration

The main idea here is that a sale happens when someone transfers possession of an alcoholic beverage to another person in exchange for money or something of value. The crucial element is the presence of consideration—the transfer occurs as part of a transaction where value changes hands.

So, a bottle or drink moved to someone in exchange for payment clearly meets that definition. Lending a bottle to a friend lacks consideration, so it isn’t a sale. Serving a drink without a license concerns licensing requirements, not whether a sale has occurred. Providing alcohol to a nonprofit isn’t a sale unless there’s some form of compensation involved; as a simple gift, it isn’t a sale.

Lending an alcoholic beverage to a friend

Serving a drink without a license

Providing alcohol to a non-profit organization

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